EDEN SERENITY
- Branding
- Digital
- Identity
- Photography
Eden Serenity is a luxury boutique hotel located near Mumbai’s bustling airport, offering travelers a tranquil escape amidst the city’s vibrant energy. Combining modern sophistication with serene comfort, Eden Serenity caters to discerning guests seeking elegance, convenience, and an unforgettable stay experience.
Eden Serenity needed a distinctive brand identity and design concept to position itself as a premier luxury destination for travelers. The challenge was to create a cohesive visual identity that reflected tranquility, luxury, and convenience while appealing to both business and leisure travelers.
Richest Branding crafted a serene and sophisticated visual identity for Eden Serenity, focusing on elegance and relaxation. The strategy included designing a timeless and refined logo featuring soft, flowing elements to evoke calmness and luxury. A soothing color palette of muted gold, champagne, and sage green was selected to reflect tranquility and premium quality.
The design concept extended to all customer touchpoints, including elegant signage, key cards, room amenities, and promotional materials. Branding materials highlighted the hotel’s convenient location near the airport, its luxurious ambiance, and its personalized guest services.
The Transformation:
The rebranding established Eden Serenity as a distinguished name in luxury hospitality near Mumbai airport. The elegant logo and soothing color palette became synonymous with comfort and class, while the cohesive branding across interiors, packaging, and marketing materials enhanced guest experience and recognition.
Eden Serenity now stands out as a haven for travelers, combining unmatched luxury with a tranquil atmosphere, making it the preferred choice for those seeking both convenience and serenity.
